An international company can already have customers, a distributor, a local team or a Turkish entity and still have nobody senior carrying the commercial result week to week. Kickoff can take that ownership on a fixed-term basis while the market proves what permanent structure it actually needs.
The mandate is practical. Current accounts, distributors and partners, pipeline, pricing, quotations, follow-up, local-team priorities and the weekly operating rhythm all need one senior owner. The point is to keep the market moving while the company learns what permanent structure the business can support.
This works only when accountability comes with access and authority. Kickoff needs a clear route into regional or group leadership, agreed pricing and escalation rules, and permission to work the named customers and partners inside the mandate.
Customers and opportunities remain live, but nobody senior owns the handover, priorities and follow-through while the permanent search runs.
Decisions move across time zones and reporting lines. Local customers, distributors and a small team need a senior operator with a direct route back to HQ.
There are people doing sales, service or operations, but the market still depends on regional management for pipeline, pricing, account priorities and escalation.
The company is moving from distributor-led to direct or hybrid coverage, or needs an independent view of whether the current partner is actually carrying the market.
There is enough business to justify local leadership, but it is still unclear whether the long-term answer is a Country Manager, Sales Director, distributor manager or a smaller commercial structure.
Plenty of people touch Türkiye. Nobody is clearly responsible for what moved this week, what is stuck, what the next decision is and who owns it.
Accounts, partners, local pipeline, commercial priorities, pricing and quotation coordination, follow-up, negotiation preparation, local sales rhythm and reporting into regional or group leadership.
Statutory representation, employer-of-record duties, tax, legal, customs and regulated corporate responsibilities remain where they legally belong. Kickoff can coordinate around them when the commercial route requires it.
A company cannot outsource responsibility for the Türkiye result while keeping every customer, partner, pricing and escalation decision outside the role. Before the mandate starts, we agree what Kickoff can decide, what needs approval and how fast that approval route has to work.
The account load, team and economics support permanent senior local leadership. The new hire receives a working pipeline and operating rhythm rather than an empty job description.
The market needs local execution but not a full Country Manager role. A sales lead, distributor manager or coordinator can inherit the system with regional oversight.
The economics do not support permanent fixed cost. The company keeps the market under a regional or distributor model with clearer account ownership and controls.
If the commercial case does not support the structure, that is a useful conclusion. The mandate should surface that before another year of cost and organisational drift.
Türkiye Market Entry tests whether there is a workable commercial route before fixed cost. This mandate starts when Türkiye already has enough reality — customers, partners, a local team, a subsidiary or live pipeline — to need senior commercial ownership.
If the wider problem is the company’s sales operating system rather than Türkiye specifically, see Fractional / Interim Commercial Director.
For the failure pattern this work is designed to fix, read Why export sales activity does not turn into orders.
The commercial responsibility can overlap with a Country Manager role, but the mandate is narrower and fixed-term. Corporate, statutory and regulated responsibilities remain with the legal entity and its authorised advisers or officers.
Yes. Transition coverage is one of the clearest use cases. The value is highest when the interim mandate keeps live accounts moving and turns the permanent role into a better-defined hire.
Yes. The mandate can own the company side of the relationship: account visibility, opportunity review, pricing, escalation and whether the distributor route is earning its place on specific business.
When the volume of local work, the team, the decision load and the economics justify full-time senior leadership. The interim period should produce the evidence for that decision.
Kickoff is founder-led. Nedim Ağalar scopes and runs the commercial work directly, with specialist legal, tax, customs or technical advisers brought in only where the mandate genuinely requires them.